Poverty of a certain cause in particular

The next time you hear or read some idiot make a predictable whine about the cost of health care reform, do yourself a huge favor and look up this article, especially where the following passage is concerned:

Broken down by groups, Americans 65 or older sustained the largest increases in poverty under the revised poverty formula — nearly doubling to 15.9 percent, or 1 in 6 — because of medical expenses that are not accounted for in the official rate. Those include rising Medicare premiums, deductibles and expenses for prescription drugs (emphasis mine).

Granted, the above passage applies to seniors and not the larger general public, but riddle me this: does anyone outside of the Beltway (or the various green rooms Villagers and pols sit in previous to going on the usual Sunday morning talking head shows) take the proposition seriously that medical insurance companies rates aren't a problem for people not already running around with oodles of money to spend on their premiums, co-pays or out-of-pocket expenses?